分类: Reading

Notes on $100M Leads by Alex Hormozi

12/30/2025

I recently finished reading $100M Leads: How to Get Strangers To Want To Buy Your Stuff by Alex Hormozi, and it was excellent. I really enjoyed his first book $100M Offers and already put many of its ideas into practice. This second book was just as good and super practical.

It covered four core ways to market a new product or service (warm outreach, free content, cold outreach, and paid ads) and various channels/mechanisms to do that. I liked hearing a lot of the real stories and examples of copy and campaigns.

I highly recommend this book to anyone learning about marketing or lead gen. My main notes and takeaways are below.

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Notes on Awareness by Anthony De Mello

12/11/2025

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I just finished reading Awareness by Anthony De Mello. I've heard several other writers and philosophers talk about it, and I enjoyed it. It reminded me of other books about spirituality and philosophy such as Autobiography of a Yogi and Waking Up.

I liked all the little jokes and anecdotes in the book. A lot of the little lectures inside the book made me think about my own life, mindfulness, and various situations in work and home life.

Below are my main notes and takeaways. This is definitely an inspiring and helpful book regarding happiness, spirituality, philosophy, and psychology.

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Notes on $100M Offers by Alex Hormozi

12/5/2025

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A fellow B2B SaaS founder recommended I read $100M Offers: How To Make Offers So Good People Feel Stupid Saying No by Alex Hormozi, and I truly loved it. I took pages of notes and can already count it among my top 5 favorite sales and marketing books I've ever read.

I never thought about all the elements of an offer, and I really liked how he broke it down succinctly and gave lots of good examples from different industries. It was also inspiring to hear his story.

Below are my main notes and takeaways. I highly recommend this to any founder or seller.

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