This quarter, I'm lucky to be taking a class taught by Jim Stengel, the former Global Marketing Officer of P&G (the "UCLA CMO Experience"). I wrote about this class in my admissions essay, and I'm excited about finally experiencing it.
Below are my main takeaways from this week's readings and lecture.
9/3/2013 11:43:05 pm
I was unaware of the information which you have shared regarding Brand Management. Great details shared.
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