Introduction
- Example of Israeli innovation: electric cars/BetterPlace. Goal to get one country completely off oil.
- Israeli population in constant state of dissatisfaction, which causes continuous rethinking of the status quo.
- Israel has more VCs and startups than any other country.
- 125% cell phone penetration (people have more than 1 cell phone)
- Constant struggle against adversity critical part of Jewish culture and fuels entrepreneurs
- Compulsory military service
- Culture of informality
- Culture of questioning authority
- Completely OK to fail in Israel
Ch. 1: Resistance
- Chutzpah
- PayPal bought fraud tracking system from Israeli start-up.
- Intel in Israel innovated on microprocessors and created the new parallel/multi-core architecture.
- Lots of debate in Israeli companies; no bullshit.
- Constantly challenging authority; healthy conflict.
- Military constantly improvising in war; improvisation useful skill for entrepreneur.
- More autonomy and decentralized control in Israeli military than US military
- Israeli military is anti-hierarchical.
- Questioning superiors built into the Talmud
Ch. 3: People of the Book
- Famous guestbook where travelers leave recommendations for others in hostel
- Israelis travel a lot.
- Go far, stay long, see deep
- Feel confined in Israel after military service
- Internet software another way to get out (besides travel)
- "Israel Inside" (like Intel Inside): most innovations we now depend on in all of our gadgets came from Israel.
- Hardcore training and recruiting to get into elite military units
- Reserve unit team is one's second family throughout life.
- 8200 intelligence unit alumni are elite/most intelligent.
- "Tabiyot" most selective group
- Key training: finding cross-disciplinary solutions without guidance
- Become good at a lot of things instead of one
- Maturity at a young age
- Highest % that go to university of any country
- Military reserves remain a part of everyone's life for decades (annual service requirement)
- Everyone knows everyone.
- People take full ownership of missions and business.
- Little connection to military in US as a civilian
- Singapore adopted Israeli military model.
- But not as innovative as Israel
- Culture missing initiative, risk taking, agility
- Apollo mission good example of experimentation and questioning
- Columbia disaster bad example of strict, routine management
- Israeli military practices: daily debrief, deconstructing mistakes and experiments
- Debrief as important as the war
- Decentralizing authority
Ch. 6: An Industrial Policy That Works
- Key factors that turned around economy: new immigration, new war, new VC industry
- Brin and Page visited a high school in Israel
- Many Soviet immigrants; hard science background, drive for excellence in Soviet Jews
- Israel has intense focus on letting in as many immigrants as possible.
- Many engineers travel back and forth between Israel and SF
- Google Israel created Google Suggest
- Industry and business goes on during war; no one stops coming to work.
- VC funding critical to industry growth; many sources of capital.
- BIRD financing from government endowment
- Yosma VC funding through government matching foreign VC investment
- Allowed performance fees for all asset managers, created finance industry
Ch. 11: Betrayal and Opportunity
- France cut off military airplane supplies at key moment of Middle East conflict
- Had to develop on own; was actually better for Israel in long run to be self-sufficient and fueled their deep innovation in aerospace and nuclear power.
- No bad lending practices or sub-prime crisis in Israel
- Innovation continues
- Perez was a founder of industries, serial entrepreneur, 2 time prime minister.
- View of agriculture: 95% science
- Ben Gurion thought the future lay in science as well.
- Nuclear power
- Jewish culture of dissatisfaction
- Great universities, start-up ecosystem, military culture
- Aggressiveness and team orientation
- Failure not a stigma
- Idea factory


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