I just completed my second Jeffrey Gitomer book: his Sales Bible. I can definitely see his style of numbered lists, with an extra "0.5" at the end at all times, and his intense energy and enthusiasm for sales philosophy came through strong in the audiobook. At times, the text seemed to lack structure and direction, and I felt like there was a lot of repetition. However, buried in this tome are a lot of great nuggets and sample scripts, clearly developed after a lot of field testing.
It's interesting how many of the sales techniques presented link closely with the principles of psychology from some of the other books I've recently been reading.
Below are my main notes and lessons from each section.
Think: the sale is in your head
Meetings and questions